Lanzarote's bilingual magazine

Luxury motorhomes

Modern motorhomes, especially the super-luxe, super- sized variety, offer huge scope for customisation, with layouts and interior finishes tailored to suit your every whim.

High-end motorhome manufacturers work much like interior design studios, liaising with owners to plan made-to-measure layouts, place the kitchen, dining area and bedroom, and even decide on features like en-suite bathrooms. Material choices include apartment-level options such as fine woods, technical performance fabrics, ultra-light marble, leather or microfibre upholstery, adjustable mood lighting and smart- home-style controls for light and climate. Catalogues and specialist trade shows, such as Caravan Salon Düsseldorf or Salone del Camper in Parma, show just how far the market has moved towards fully bespoke quality.

Customisation begins with an industrial base, typically a chassis from MAN or Mercedes, and extends right through to the exterior with options for slide-out terraces, integrated showers and awnings. Specialist coachbuilders step in to craft a completely personalised interior, essentially acting as automotive tailors. Industry leaders like Volkner Mobil, Morelo and Concorde Reisemobile (all German), alongside Niesmann+Bischoff (part of the Hymer Group), offer fully bespoke configurations for their top-tier models. Naturally, this level of custom engineering comes at a cost, with prices typically ranging from €500,000 to well over two million. Some firms, like Action Mobil or Unicat, specialise in transforming heavy-duty MAN or Mercedes truck chassis into the equivalent of entire apartments on wheels, complete with fully custom-made interiors. Within this market, Concorde is renowned for its flawless high-gloss piano lacquer finishes, while Volkner stands out for its sophisticated blend of brushed steel and handcrafted leather.

Like a cruise ship, a luxury motorhome lends itself to a strong decorative theme, scaled to the space, with light and airy schemes working particularly well throughout. One option is a modern Mediterranean look, where bright whites, sandy neutrals and cool blue accents visually open up the space. Pale woods, linen and hand-thrown ceramics add an effortless summer-house feel all year round – even at 120 km/h.

For a more classic look, take inspiration from luxury yachts and their glossy woods, brass fittings and navy-blue textiles to transform the motorhome into a functional, elegant land yacht that exudes a nautical spirit.

For those who like to break the mould, bold Barbiecore adapts surprisingly well to smaller spaces. One dominant colour ties everything together, giving the interior a strong identity. Think every possible shade of pink combined with metallics, glossy textures and a dash of glamorous irony. Paired with lacquered surfaces and warm lighting, this look transforms the motorhome into a rolling fantasy world.

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